Have you noticed that many current reads, such as white papers, articles, and books, refer directly to emotion? It's not an accident; it's the framework of a movement regarding organizational employee engagement.You have probably come across terms like 'emotional paycheck', engagement, emotional bonding, and the importance of incorporating them into the workplace. The concept is pretty cut and dry - make a conscious effort to support, recognize, and encourage your employees, which will in turn translate to increased business outcomes. What is not as cut and dry is developing the intricacies of the engagement strategy. This is where the idea of Enterprise Engagement comes into play.
In my readings, I came across Enterprise Engagement: The Textbook, which has been an eye-opening read, both personally, and for our operations at C.A. Short Company has a whole. If you're new to the principles of Enterprise Engagement, it's the idea that by proactively involving all facets of your organization (or enterprise) into your engagement strategy, you are able to foster results and achieve your organizational goals.
Much like any new project implementation, a solidly constructed strategy is going to be the key to success. Cultural preparedness, management sponsorship, engagement benchmarking & measurement strategies and an exhaustive engagement communication plan are must haves when incorporating the principles of Enterprise Engagement into an engagement plan.
No one said this was going to be easy, but we know that organizations who apply the Enterprise Engagement principles consistently outperform their competitors in earnings and growth. In reality, how can any organization ignore the movement of Total Enterprise Engagement?
According to Enterprise Engagement: The Textbook, there are 5 Key Tactics to ensure support and follow-through of your Enterprise Engagement strategy:
Once you have the strategic foundation, the plan, and the executive level buy-in, how do you engage your workforce to embrace the change?
Implementation of a Total Enterprise Engagement strategy is a mindset and is a series of practices and protocols, which requires a significant change in organizational culture and values. Is it a process and a comprehensive journey? Absolutely, but the Enterprise Engagement is worth the investment of building an engaged company culture.
At C. A. Short, we are your partner for increased employee engagement resulting in increased performance outcomes to grow your bottom line. Our process and research-based platform help you engage your team in order to increase your bottom line, motivate your staff to the benefit of the entire organization and reward your people for the positive changes they make. To request a Complimentary Consultation, please click here.