Create a Win and Avoid Loss Through Employee Engagement

shutterstock_551186926.jpgHow much do your employees really care about your company?

Do they see their role as an integral part that contributes to the success of your business? And do they feel the company’s success is their success?

Not only do people want to be valued, they also want to feel valuable. That’s really the essence of employee engagement. Sure, people work for a paycheck, but they really want much more than that. Cultivating and nurturing employee engagement can create outcomes that benefit everyone – including greater job satisfaction, higher productivity and other important gains.

Engagement is also a powerful way to protect your business from loss – such as shrinkage, theft and losses due to absenteeism and health and safety.

In a 2013 study, Gallup cited that research showed workplaces with high employee engagement have 28 percent less shrinkage, as well as 37 percent lower absenteeism, 48 percent fewer safety incidents and 41 percent fewer quality defects. (Gallup Business Journal, How Employee Engagement Drives Growth, 2013)

Building a culture of engagement is important in forging a bond between the company, its leadership and its employees. Engaged employees are motivated to work for more than just a paycheck – they work for the success of the company and their managers because they tend to feel the overall success of the company is a shared success.

Not only do valued and engaged employees work harder to ensure their company’s success, they pay greater attention to those things which would hurt or damage it and are less likely to do things which would adversely affect their company’s bottom line.

The fact is, employee engagement creates a bond between employees and the company they work for, and strengthens their commitment to the organization’s goals and overall vision.

Unfortunately, many companies and organizations spend a lot of time and effort creating an organizational mission statement with lofty visions and goals, and then spend little to no effort trying to back those ideas up with action. All too often, employees read a company mission statement and dismiss it as empty words and a lot of lip service – feel good statements with no real energy behind them.

Companies who care about engagement work to build a relationship with employees to empower them and make them feel valued. Ultimately, this commitment to a culture of engagement results in a win for employees and a win for your company.

Do you have more questions on how to engage your employees? Tweet your ideas to us!


Three Ways to Accelerate Employee Engagement


C.A. Short Company partners with companies to manage, drive and facilitate increased employee engagement to increase financial performance, productivity, quality, and core performance outcomes. Our process and research-based platform enables executives and managers to engage their teams to increase the bottom line, motivate staff, and incentivize positive behavior. To Request a Complimentary Consultation, click here.


Topics: Employee Engagement, Gallup Q12

Laura Hudson

About the Author
Laura Hudson

Interim Marketing Director
Laura Hudson, The Bald Marketer, comes to us with nearly 20 years of marketing experience. She started her Marketing career in the Music industry and in 1999 she was named the SGMA Radio Promoter of the Year. She is a lover of all things marketing and spends her spare time blogging her thoughts and ideas... READ MORE

Subscribe to Email Updates


35 Ways to Influence Corporate Culture and Increase Your Bottom Line CTA

Ruth Ross, From Mundane to Magic: The Power of the Engaged Workforce